via Phnom Penh Post, 03 March 2021: A local campaign to restart tourism in Angkor.
Today Angkor Wat has lapsed into silence once again, but not an eerie quiet but one that is calm and peaceful. Right now Angkor Wat is a place where people can relax and enjoy themselves and appreciate both the natural and man-made beauty of their surroundings.
These idyllic temple surroundings conjure up visions in one’s imagination of the glory days of the imposing structures roughly 1,000 years ago, when the site was the jewel of the ancient Khmer empire that surrounded it and stretched to the horizon in every direction.
Siem Reap’s chapter of the Cambodia Hotel Association (CHASR) worries that the UNESCO Heritage Site has become a little too quiet and so it has launched a promotional campaign using the hash tag #AngkorLikeNeverBefore in order to encourage both Cambodians and foreigners to visit Siem Reap this year.
“It is a homegrown marketing campaign designed to underline the urgent nature of visiting Siem Reap despite Covid-19,” said David-Jaya Piot, president of CHASR.
Source: Tourism loss means peace and quiet for Angkor Park | Phnom Penh Post
